For MGRU Attendees who want to cultivate High Net Worth Donors….
“How to Increase Donations from High Net Worth Donors with Less Effort and More Efficiency”
Dear MGRU Attendee,
Hi, my name is Walt Cameron and I want to introduce you to a powerful new strategy that can help you increase donations from your best high net worth prospects in a way that can save you time and energy while building your brand and making your fundraising processes easier to manage.
I have used some of these “secrets” to build the Honor Flight of the Ozarks from Point ZERO, no money, no veterans, no staff, no volunteers, no board… all the way up to $1.2 million and did 11 flights in 3 years. All this was built on a system some might consider primitive compared to what I’m using now.
All things considered, the Honor Flight was a wild success. It has helped over a thousand veterans to be recognized which has created a lot of value for them and our nation as we honor the people who have served our country.
Some of the veterans said this was the best thing that happened to them and they would remember it for the rest of their lives.
This made me proud.
I know you have similar important causes you need to get out to the public. And as Jimmy says, “money is oxygen” and without it our organizations will die. So I invite you to follow me as I share with you some of the things I’ve learned about Automation Marketing.
There are two major reasons this system is so powerful:
1. Jimmy LaRose’s MGRU Strategies
2. Automation Marketing
You are going through the MGRU strategies right now. I think it’s a great system and has been instrumental in changing my mindset that helped me grow my nonprofit organization.
Once I learned Jimmy’s strategies I called my tech buddy and put together a team to implement some of the strategies we are talking about. With more research and data we were able to find even more tools to use so the automation processes are more robust.
This new automated web system would help scale our efforts. Since my specialty is reaching and cultivating High Net Worth Donors it works perfectly to implement the strategies.
There are many different online tools we went through in order to figure this out. It was not a simple process. There was a lot of trial and error.
As more research was done, we realized that many of the large “For Profit” companies in the world, including many small savvy companies, are using these types of systems too.
One thing we didn’t find were many nonprofit organizations using these strategies… and I wondered why.
We examined our marketing processes through a self-made Donor Audit, and realized that many of the things we did unconsciously could not be systematized. Going out and meeting high net worth prospects was something that had to be done physically so it took much of our time.
But there were a lot of things that could be put into a system and automated.
And these were critical in getting our message out and building relationships.
Some of this material was in the form of videos or audios but many of them were just plain old document files. Like our Press Kit that let prospects know what we were about and why we were deserving of their attention.
We realized we didn’t need to spend all that time to put everything into an envelope or big package and send it out by snail mail. We could simply put things into an email document which prospects could go over when they had time.
Then, whenever we met next, they were able to discuss the issues knowledgeably and we were able to answer questions they had or concerns that might be a red flag.
So we didn’t waste any time.
At the meeting, we were able to hit the ground running and they had all of their critical questions listed – all we needed to do was answer them correctly. We didn’t even need to sell them on anything. They actually sold themselves once they got all of our information.
In the past we had been doing all this manually.
Whenever we got some new content on the website or more documents to update we would have to run to the computer and send them out by email to each prospect. It was time consuming and draining.
But we thought, what if we were to put this into a system that could send all of these out by email automatically. We would send them out in timed sequences so the prospects wouldn’t be overwhelmed yet have enough information they could use to make informed decisions the next time we met.
So we started looking online and found a number of tools to use.
Our team customized the tools to work with our email systems.
And the results?
It’s been awesome.
I want to share this with you today.
I think this could really make a difference in your organization.
Just think, you could send timed automatic emails that gives your high net worth donor prospects everything they need to know about your organization while building your brand and credibility – all sent automatically.
Just to be clear, it did take some time to set everything up but once we had everything running smoothly, it became one of the most powerful tools in our war chest.
If you are not already using a system like this, I think it will do your organization wonders.
It can take what you’ve learned here at Jimmy’s event and can enable you to scale up your efforts and become wildly successful.
We’ve created a Special PDF Report that will show you what we used to set this up. It removes all the guesswork and tells you what’s working for us today.
Below is the link to get it free.
Just type in your first name and email address and our automated system will send you the Free Special PDF Report by email in a few minutes.
This is free as a thank you bonus for coming to the event and making it a success.
After you get this Special PDF Report, we will continue to send you more information about how to increase your leverage and get more high net worth donors into your sphere of influence.
And if you don’t want to continue receiving these free email messages, just unsubscribe at any time. There is no obligation.
Thanks for attending the MGRU event and we hope you gained a valuable experience.
Yours for bigger donations with less work,